Charles Worthington
Menoplex
Real women, real results. To launch Menoplex, Charles Worthington's range for menopausal hair, we cast authentic women rather than typical models and shot across four days in London and Leeds.
What we delivered: 52 assets, including 9 model stills, 27 product stills, 4 ambassador stills, 3 ambassador videos, 8 texture videos and an ASMR film, all video in 9:16.
